Definition
Engaged Time
The time visitors actively spend with a page or session.
Definition
Engaged time estimates active attention using signals such as visible tab time, heartbeat events, scrolling, clicking, or route activity.
Meaning
It separates passive loaded time from time where a visitor appears to be present and interacting.
Why It Matters
High engagement with high exits can reveal pages that interest visitors but fail to provide the next step.
History And Context
Engagement timing emerged because simple time-on-page can be misleading when tabs are left open or single-page visits have no next hit.